2008 Planning Session
Report of the Strategic Planning Session
Mining Association of South Carolina
August 10, 2007
Facilitated By:
Jon Pierce and Bill Tomes
Overview
The Board and committee chairs of the Mining Association of South Carolina met on Friday, August 10, 2007 for the purpose of determining the strategic direction of the Association. Specifically, the group discussed the Associations mission and identified strategic issues. Goals and strategies were also established. A summary of the session, including a draft mission statement, follows.
Mission
Participants were asked to respond to two questions:
What does the MASC exist to do?
What would be the consequences if MASC did not exist?
Board members shared their individual responses and then identified the common elements of the mission. Based on these common elements, Jon Pierce and Bill Tomes drafted a mission statement for the consideration of the Board. Responses to the questions are listed below.
What does the MASC exist to do?
Give something back to SC
Concerted face to the public regarding mining
Bring unity and strength to the industry
Represent industry in the political arena
Monitor legislative issues for the industry
Monitor elements set forth in the Mining Act
Share best practices
Provide economic impact
Protect the image of the industry
Educate regulators/politicians
Collective voice
Bring new businesses to SC
Drive regulations to benefit mining
Educate industry personnel/membership
Provide a common forum for members/non-members
Protect interests of mining industry
Educate public
Marketing
Improve safety, health and environmental aspects of business
Consequences if MASC did not exist?
Very weak voice
Increased operating costs
No lasting industry
Less informed industry
System of checks and balances out-of-line
Information/knowledge gap
Poor interaction with State agencies
Industry would have a bad name
Industry would be in disarray
Problems would not be solved
Unfair regulations passed
Individual companies efforts would overlap or be at cross purposes
More difficult to challenge organized opponents
Industry would be over-regulated
Missed business opportunities
Resources would not be shared
No voice for small operator
Industry would not be self-policed
Common Elements
Educate
Advocate
Share/focus resources
Collaborate
Steer/influence
Accountability/shared responsibility
Monitor
Recruitment/participation
Draft Mission Statements
(Short version) The purpose of the MASC is to provide a unified voice for responsible mining in South Carolina.
(Longer version #1) The purpose of the MASC is to provide a unified voice for responsible mining in South Carolina. This is accomplished by being good stewards of the natural and human resources entrusted to member organizations.
(Longer version #2) The purpose of the MASC is to promote the mining industry in South Carolina through education and advocacy, while achieving sustainability of our states resources.
Strategic Issues
Participants were asked to individually identify and then share with the full group what they considered to be the three most critical issues facing MASC over the next three to five years. This process resulted in the identification of eleven strategic issues. In order to determine the relative importance of the issues the 10-4 ranking methodology was used. The issues are listed in ranked order with the total number of points allocated indicated in parentheses.
1. Communication with legislators (24)
2. Regulation/Permitting (23)
Personnel changes in regulatory agencies
Loss of historical perspective
3. Growth (19)
Demographic changes
Development/zoning
Property values/land availability
4. Public Funding (18)
Infrastructure
5. Educational Methods (18)
6. Participation (17)
7. Community Involvement/PR (14)
Lack of information to local communities
8. Resources (10)
9. Succession in the MASC (5)
10. Organized opposition (3)
11. Consolidation of industry (2)
Goals and Strategies
For the top six ranked issues goals and strategies were established and identified. Primary responsibility for each of the strategies was also determined.
Issue: Communication with legislators
Goals:
1. Influence their thinking and voting
2. Increase public funding for infrastructure
3. Legislate reasonable regulations
Strategies:
1. Increase participation in meeting with legislators (Kelly Smith will coordinate)
Legislative dinner - include all committee chairmen and make sure 25 attend, representing legislators districts
Involve both the House and Senate
Target House and Senate leadership
2. Have legislators on-site (Individual companies; Kelly Smith will assist)
3. MASC members participate in legislative functions (Kelly Smith will notify)
4. Develop fact cards about mining industry impacts (Education committee)
5. Educate mining personnel on how to address legislators (Association staff)
6. Develop mass mailing capabilities (Association staff)
7. Distribute DVD (Board to discuss)
Issue: Regulation/Permitting
Goals:
1. Promulgate reasonable regulations
2. Have a voice in the process
3. Consistent application/interpretation
Strategies:
1. Each committee is expected to find a way to have input into the process (committee chairs)
2. Review regulations and give feedback on technical aspects (Kelly Smith to distribute; committees respond)
3. Encourage regulatory agencies to bring trainees on-site (individual companies)
4. Share information about inspections (Individual companies send information to association staff; safety and health committee continue to review citations)
Issue: Growth
Goals:
1. Be compatible with growth
2. Strengthen relationships with neighbors/policy makers
Strategies:
1. Workshop to share best practices in working with neighbors (workshop committee)
2. Invite groups that may oppose mining to association meetings to discuss issues (issue specific)
3. Consider creating a PR campaign (Board to discuss)
4. Create community/company partnerships (individual companies)
Issue: Educational Methods
Goals:
1. Increased student knowledge/understanding of mining
2. Increased community knowledge/understanding of mining and environmental impacts
3. Increased mining personnel knowledge/understanding of best management practices
4. Improved reputation of the mining industry
5. Increased industry understanding of the benefits of MASC
Strategies:
1. Distribute DVDs to schools (Association staff)
2. Identify materials that could be used by schools (Education committee)
3. Companies host school tours (individual companies)
4. Distribute MASC newsletter to non-members (Association staff)
5. Conduct seminars geared toward senior foreman through plant managers (Education committee)
Issue: Participation in MASC
Goals:
1. Perpetuate MASC
2. Increased participation in MASC activities
3. Increased membership in targeted areas
Strategies:
1. See Growth Strategy #1 and Education Strategy #5
2. Conduct seminar on first-line supervisor liability/responsibility under the Mining Act (Safety committee)
3. Target potential associate members and invite them to exhibit at conference (Workshop committee)
4. Invite non-members to make presentations at conferences and workshops Workshop committee)
5. Conduct joint meetings with other organizations (Board to discuss)